3 Ways to Make the Most of #ScreenshotSaturday

Virtually every developer loves Screenshot Saturday. It’s a great chance to share your progress and updates with fans and fellow developers, and see what others are up to.

But Screenshot Saturday is more than an opportunity for bragging. 

Here are 3 ways to make the most of #ScreenshotSaturday.

1. Go beyond the #screenshot.

Remember that you aren’t restricted to sharing pictures. If you’re sharing images of an update to an existing game, include a link to the update! 

Screenshot Saturday is also a great chance to share bonus content: special edition characters, wallpapers, or even ringtones. Be creative. 

If your game hasn’t been released, don’t just share pictures that show the normal gameplay. After the first time you do this, people will get the idea — and probably get bored.

Instead, show screenshots that build anticipation and wonder. What does that weapon do? What does that character do? What the hell am I looking at?

2. Use the opportunity to network.

Screenshot Saturday gives you the chance to connect with other developers. They’re sharing something important to them. Showing them some support can earn you new followers, fans, and even partners.

Being an indie developer doesn’t mean you need to be isolated. 

Working with other people — developers, fans, or a marketing firm, perhaps — can give you a huge advantage when sharing your games with the world.

3. Don’t share (your own game’s) screenshots.

If your game’s images have been exhausted, or you still don’t have the right look, don’t try to share something that isn’t ready. A bad looking screenshot won’t get you any more fans.

Instead, you could:

  • Share the screenshot of a good fellow developer or game artist whose work is similar to your own.
  • Share a screenshot of your code. Developers and customers alike will appreciate the inside peek. 
  • Ask for guidance or input. Most people will be happy to offer advice or ideas — and your humility will earn you some credit in the industry.

Above all, the key to a good Screenshot Saturday is to have fun!